Cookie Policy

How we use Cookies

Cookies are very small text files that are stored on your computer when you visit some websites. We use cookies to help identify your computer so we can tailor your user experience, track shopping basket contents and remember where you are in the order process. You can disable any cookies already stored on your computer by using your browser's options, but this may stop our website from functioning properly.

We use cookies to:

  • Remember what is in your shopping basket
  • Remember where you are in the order process
  • Remember that you are logged in and that your session is secure. 

We also use cookies for Google Analytics. Google Analytics is a web analytics tool that helps website owners understand how visitors engage with their website. Google Analytics uses first-party cookies to track visitor interactions. We then use the information to compile reports and to help us improve our site. 

In this context we may collect Device Information about your computer, including:

  • your IP address, 
  • the time that the current visit occurred
  • operating system and browser type 
  • if you have been to the site before
  • what site referred you to the web page

Please visit our Privacy and Legal page for a more detailed description of our use of Device Information and for potentially opting out from Google Analytics.

Sleep style questionnaire

Learning to listen to how we sleep

We spend about one third of our lives sleeping, yet we rarely stop to look at how we actually sleep. Answer a few questions to observe your own way of sleeping and discover which sleep profile describes you best.

1. During the night, you more often…
2. Your sleep is…
3. In the morning you…
4. During the night…
5. When you imagine ideal comfort, you think of a surface that is…
6. For you, the bed is mainly…

Your sleep profile is a starting point, not a label. Now that you know how your body tends to sleep: more Sensitive, Balanced or Structured. We can help you turn these insights into a concrete sleep system: the right materials, layers and seasonal combinations for your way of resting.
Share your answers with a Midsummer expert and we’ll:
• interpret your profile in more detail,
• suggest the most suitable Midsummer mattress or bed system,
• recommend seasonal toppers and accessories to keep your comfort stable all year round.

Sleep is personal. Your bed should be too.
Fill in the form and we’ll get back to you with a tailored suggestion.

Please proceed with your enquiry.

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Hours: Mon–Fri 09:00–12:00 and 13:00–18:00 (Milan time). We’ll confirm your appointment by email.

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